Guías
Guías para crear audioguías
Todo lo que hemos aprendido creando audioguías: cómo escribir cada parada, cuánto cuesta, cómo usar los QR y cómo llegar a más visitantes.
Crear una audioguía
1 guíaDel primer guion a los QR en la pared, paso a paso.
Escribir el guion
2 guíasCómo escribir paradas que se escuchan hasta el final.
- How to write an audio guide script that visitors listen to until the endSolo en inglésWriting for the ear is not writing a wall label. Ten rules, a five-block structure for every stop, before-and-after examples and the mistakes that make visitors stop listening.
- Audio guide script examples: 8 complete stops you can learn fromSolo en inglésEight full audio guide stops for a painting, an archaeological find, a castle hall, an altarpiece, a barrel room, a garden, a street corner and a children's version, each annotated and timed.
Audioguías con QR
2 guíasCómo funcionan, dónde poner los códigos y si la gente los escanea.
- QR code audio guides: how they work and how to set one upSolo en inglésHow a QR code audio guide plays on the visitor's own phone with no app, why it beats handsets and apps for most venues, and how to set one up in five steps.
- QR codes in museums: size, placement and signage best practicesSolo en inglésHow big a QR code must be for the distance it is read from, where to place it, how to avoid glare, which materials last outdoors, what the sign should say and how to test every code before opening.
Precios y comparativas
4 guíasCuánto cuesta una audioguía y cómo elegir herramienta.
- How much does an audio guide cost? A realistic price breakdownSolo en inglésHandsets, custom apps, QR platforms and DIY compared, with the price ranges vendors publish, the hidden costs nobody quotes and a five-year view you can take to your board.
- Audio guide vs app: which should your museum choose?Solo en inglésHandsets, a downloadable app or a browser guide opened by a QR code: what each costs, how many visitors actually use it, what only apps can do and a decision table by size of venue.
- Free audio guide software for museums: the options comparedSolo en inglésWhat "free" really means in audio guide software, the main free options for museums and heritage sites, what each one asks of you and of your visitors, and when it makes sense to upgrade.
- Hardware audio guides vs QR guides on visitors' phonesSolo en inglésThe real work behind rental handsets (desk, charging, hygiene, losses), who still needs them, how the costs compare and a step-by-step plan to move from handsets to visitors' own phones.
Ingresos
1 guíaCobrar por la audioguía y otras formas de ingresar.
Idiomas
1 guíaAudioguías en varios idiomas para quien viene de fuera.
Recursos
1 guíaDatos, ayudas, glosario y plantillas.